FOR VALUES-DRIVEN PROFESSIONALS
Your giving, formalized.
Your business, amplified.
You're already giving back to the causes you care about. Onward turns that goodwill into recognition, referrals, and warm leads.
Onward connects you with nonprofits that market you directly to their networks. You give a portion of each closed deal back to the cause, and they send you clients who already know and trust your name.
HOW IT WORKS
From goodwill to a flywheel that runs on its own.
Onward formalizes your existing
giving into a credentialed community presence.
01
We build formal partnerships with nonprofits, schools, faith communities, and civic organizations - real infrastructure where trust already lives.
02
Your name and business appear on partner websites, newsletters, and donor communications. Everywhere
they show up, so do you.
03
Because the community trusts the organization, they trust you. And because you share their cause, they want to work with you.
04
Clients don't just hire you. They champion you to neighbors and
colleagues, multiplying warm, values-aligned referrals.
05
As your business grows, more funding flows back to the partner, deepening community engagement and spinning the flywheel further.
06
SEE IT AN ACTION
What happens
when you join Onward?
A walkthrough of the actual onboarding steps - your commitment form, your profile, and your first 90 days.
FAQ
Questions worth answering
before you say yes.
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Really any professional who wants to build generosity into their business model. Typically, our members are self-employed service-providers: Lawyers, financial planners, lenders, real estate agents. But we’re open to any professionals who want a sustainable, values-driven referral source and are ready to invest in the communities they serve.
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Your nonprofit partners actively market you to their donor and member networks as a trusted professional. Because your success funds their mission, they have a real incentive to refer you and a real relationship to back it up.
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There's a membership fee to join the Onward network, and a percentage of each closed deal flows back to your nonprofit partner; you choose the percentage. We'll walk you through all the details before you commit to anything.
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Yes. And if the non-profit you’re interested in isn’t using Onward yet, we’ll help them get set up with the platform. If there’s a particular cause you’re interested in and you’d like to partner with multiple non-profits who work on that cause, you can do that, too!
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Yes. Onward is built on legal marketing agreements designed to comply with professional standards across industries. We handle the structure so you can focus on serving clients.
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Most professionals begin receiving introductions within their first 60–90 days. This is a relationship-based model; the referrals are warmer and more durable than anything a paid platform delivers, but they compound over time.
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That's a great starting point! Onward formalizes those relationships through a structured, mutual-benefit agreement so your generosity also works as a legitimate, compounding business development strategy.
I have more questions!
Great - send them to our founder at Becky@giveonward.org